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Writer's pictureVitthal Verma

Why people are so enthusiastic to buy Gold on Diwali and Dhanteras? Cash For Gold

Updated: Apr 14, 2023

Diwali and Dhanteras are two of the biggest festivals in India. These two festivals are widely celebrated across the country with varieties of rituals and enthusiasms. Indian people love to decorate their houses, buy new clothes, new ornaments, gifts for relatives, delicious sweets, and so many things during this festive season. But almost everyone feels a special fascination for gold. In today’s blog, we are going to discuss why Gold is so special to Indians in Diwali and Dhanteras. Cash For Gold is the best place to sell your unwanted gold and buy a new one on the occasions with the amount received against your gold from Cash for Gold.


Diwali is a festival of light. It is a festival to celebrate the power of goodness and truth against evil forces. There are so many myths connected to Diwali. According to the popular myth, Diwali is a festival to worship Laxmi, the goddess of wealth and prosperity. So, people buy gold and other precious wealth to celebrate this day. According to another myth, Diwali is celebrated as a festival of defeating the evil force. The popular belief says that after completing his 14 years’ life in exile with his wife Sita and his brother Laxmana, Lord Rama returned to his abode Ayodhya after defeating Ravana. The people of Ayodhya celebrated his return and celebrated the restoration of peace, harmony and truth in this world. In West Bengal, Tripura, Assam, and Bangladesh, the festival of Diwali is marked with Deepavali in which Kali, the goddess of power and spirituality, is worshipped. There are a few more mythologies that are connected to these popular festivals. Despite having so many varieties of mythologies connected to Diwali, it is widely celebrated across India through illuminating their homes, buying wealth, and sharing gifts.


Dhanteras is a festival connected to the worshipping of the goddess Laxmi too. It is generally the first day of Diwali in India. Like Diwali, Dhanteras is a festival having various myths connected to it. According to one Hindu legend, Dhanteras is the sacred day of worshipping Lord Dhanvantari. The legend says that Lord Dhanvantariemerged during Samudra Manthan held a Kalasha of Amrit which is an Ayurveda herbal mixture consumed for the blessings of immortality. In another hand, lord Dhanvantari held the sacred text of Ayurveda. According to another legend, Goddess Lakshmi visits the houses of her devotees in the evening of Dhanteras. So, in many places in India, the Goddess Lakshmi is worshipped on this evening and a hymn is sung. Sweets are distributed among people and most of all people buy precious metals like gold to mark the importance of the day. Another legend says that King Hima’s son was once cursed to die of a snake bite on the fourth day of his marriage. His wife prevented this by illuminating diyas at the door and keeping some precious materials. The legend says that when Lord Yama came in the form of a serpent, he was mesmerised to see the light and gold at the door and moved back. So, many Indian people believe that buying gold and illuminating diyas on the day of Dhanteras would prevent them from any misfortune.


Diwali and Dhanteras are the festivals that are marked for goodness, wealth, prosperity and peace. Indian people believe that Gold is a sacred metal not only for its materialistic value, but it also has a connection to good fortune and the blessings of God. You can wear them, gift them to your relatives, and sell those to any golso buyer when you need money. Indian Ayurveda also considers gold as one of the elements of various rare medicines. When we buy gold, we not only use it for our fashions and rituals, we invest for our future happiness. So, people are enthusiastic about buying gold during the Dhanteras and Diwali from a firm belief that gold brings wealth, happiness and prosperity.



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